U-kiss with 2 new members and "0330"

Picture from their Bran New Kiss album

The boys of U-kiss are back again but this time, they have switched up a few things. First, two members have left the group and they added two new additions to the group. Second, U-kiss have finally chosen a leader of their team. And last, they are back with a new mini album and a new concept. Their new mini album is titled, "Bran New Kiss" and the song that they are promoting is called, "0330".

U-kiss w/ 2 former members

Now, for a little background of U-kiss. This 7-member boy group made their debut back in 2008 with "Not Young" and they have been known for singles like, "Round and Round", "Manmanhani", "What" and "Shut Up!". The members of U-kiss consists of Soohyun, Kiseop, Eli, AJ, Hoon, Kevin, and Dongho. U-kiss used to be a 6 member boy group but in 2009, they welcomed Kiseop into their U-kiss family. Starting from late February, the two former members of U-kiss are Alexander and Kibum. The two new additions are AJ and Hoon. Some of the members, like Eli, Alexander and Kevin come from foreign countries so they speak fluent English. Eli and Keven came from the US while ex-member Alexander came from Macao.

The song, "0330" comes off of their "Bran New Kiss" mini album which was released on March 30, 2011. On the next day, the boys made a comeback on Mnet's Countdown stage.
"0330" is a sad, R&B/hip hop song. This song goes from a guy's point of view and it talks about how he misses his ex-girlfriend. This guy misses her to the extremes where he can't sleep and his heart's aching. He also expresses how he wants to hold her in his arms again and how regretful he is in letting her go. Poor guy~ >-<

What I love about this song is how the piano and the beats make a soothing melody. Also, there's no hint of auto tune in the whole song, which shows off the singers' vocals. At the very end, the members end the song in harmony, which makes it a perfect ending for a breakup song. I would love to see this song go together with lyrics to a confession song. I think the tune will fit well with lyrics to a confession and it would sound sweet. If you can understand the lyrics that the boys are singing, it's actually really heartbreaking since the guy is almost begging the girl to come back to him.

Left to right; top: Eli, AJ, Hoon, Kevin; bottom: Dongho, Soohyun, Kiseop

Unlike some R&B songs, "0330" has some choreography going along with the song. Even though the dance is not flashy and complicated, it matches well with the song since it's slow and compliments the melody. In addition, the boys are not out of breath while dancing because it's suppose to go well with the song, not destroy the rhythm.
If I had to rate this song, I would give it a 10/10 since i absolutely LOVE this song!
Check out the MV below:

Credits to:
kpop7.com (bran new kiss picture)
daequest.com (u-kiss's second picture)
asianpopcorn.com (third u-kiss picture)
ukiss2008's Youtube channel for the MV